VP of Marketing
As the VP of Marketing you will lead all aspects of our strategic marketing function to support our robust portfolio of print and digital world language education products. In this capacity, you are responsible for engineering go-to-market strategies, product marketing, corporate branding, customer & competitive intelligence insights, and ensuring that sales teams have the right strategic messaging, information, tools and training to win. The VP of Marketing is, above all, a product champion and is charged with delivering innovative, reputation building marketing initiatives that will maximize revenue and drive engagement across product lines.As such, you leverage your understanding of the technical and pedagogical complexity of our products and translate these into value storytelling across a variety of audiences and effectively teach others to do so as well. As a critical contributor, you are relied on to provide exemplary partnership and thought leadership to internal stakeholders in Marketing, Sales, Support, Product Management and, Editorial to define solutions and create compelling and actionable marketing strategies. This high impact role requires strong people management skills, a high level of comfort with technology and, strong business acumen. Our ideal candidate has proven analytical and strategic skills, possesses the agility necessary to oscillate between tactical and strategic projects and, is able to implement creative solutions to solve a variety of marketing/ business challenges in a fast paced environment.